About the project
Goal
Leverage Airbnb’s API to connect cleanliness ratings to specific cleaning projects and cleaners to identify patterns, and improve their property’s cleanliness rating.
Impact
from 2% to 6%
Integration growth per month
75.9%
Daily active users visit Quality Center
(Top 4 most visited page)
Context
Hosts could see those ratings on Airbnb but they couldn’t do anything with them on Turno.
Opportunities
We worked with engineers to explore Airbnb’s API and identify key data points we could use:
Guest cleanliness scores
Booking metadata (check-in/out dates, listing ID)
Review tags
Other category scores (e.g., value, location, accuracy)
This helped us connect reviews with the people responsible for each cleaning job.
Architectural decisions
We mapped out the Quality Center’s architecture based on the questions hosts needed to answer to improve their rating.
We also designed the navigation and the structure with scalability in mind for future improvements.
Overview Tab
See overall rating, spot cleanliness trends from all listings and cleaners
Cleaners Tab
Track individual cleaner performance and compare with historial trends
Properties Tab
Review cleanliness of each listing and identify problems
Reviews Tab
Read, filter, and analyze every review that appears in one place
Properties Tab
Iterations
In early versions we gave hosts a lot of control, but we realized:
Too much data and color made screens hard to scan
It was hard to understand where to focus
Final version
We put the focus on helping hosts spot patterns and take action
Cleaners Tab
Shows cleaner performance as the average cleanliness rating from reviews where the cleaner worked.
Overview Tab
Built as a hub to show overall progress across cleaners, listings, and ratings.
Design System
We used our version of the shadcn library to create flexible components that supported the tabs while scaling for future improvements.
Impact
After launching Quality Center in September 2023, Airbnb integrations grew 3× faster month over month.
Before QC
Jun - Aug 2023
2%
growth per month
After QC
Sep 2023 - Jun 2024
6%
growth per month
Why does integration matters for the business?
Daily favorite among users
Post-launch, Quality Center ranked as one of the most visited pages by Airbnb-connected users
Final Reflections
Good UX isn’t always visual.
Sometimes it’s in designing invisible rules or thinking about the edge cases that almost never happen.
Clarity is what makes data valuable.
It’s how the data is presented, and the context around it, that turns it into something people can take advantage of.
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