Who I am

As a product designer, I bring a growth-focused mindset through collaboration with cross-functional teams to uncover opportunities that drive meaningful outcomes for both users and the business.

Beyond that, I also see design as a way of looking at things, by paying attention to the small and invisible details that make an experience feel special. And that’s the kind of impact I strive for.

Good design is harder to notice than poor design, because it fits our needs so well that it’s invisible.

Good design is harder to notice than poor design, because it fits our needs so well that it’s invisible.

Don Norman, The Design of Everyday Things

Don Norman, The Design of Everyday Things

Design Philosophy

Context comes first

I believe good design starts before the wireframes. I like to understand what we’re solving, who it’s for, and why it matters, always aiming to align with the business goals and priorities.

Small fixes, real impact

I’ve always been fascinated by how small things can change everything. That’s why I love spotting opportunities through data: when it reveals a problem and with just a few tiny tweaks, we can generate positive impact.

Keep it simple

I see simplicity as a way of working, in how I organize my files, make choices, and even how I live. That's why I believe in starting from the root problem and solving it with the simplest possible solution.

I see simplicity as a way of working, in how I organize my files, make choices, and even how I live. That's why I believe in starting from the root problem and solving it with the simplest possible solution.

Design

History

Games &

Music

Design

History

Games &

Music

Design

History

Games &

Music

More about me

Let's talk!

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Let's talk!

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Let's talk!

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Let's talk!

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